About Sheryl Cameron

Hi! I’m Sheryl Cameron.

What lies within me is an adventure-seeking entrepreneur who is devoted to fashion and all that it encompasses.

I can’t remember a time when I was not involved with clothing, fabric, yarn or accessories. It’s always been a part of my life. I’ve always been in retail and love all the facets of retail - buying, merchandising, product development, the customers, opening new stores, what makes the business tick, etc. except inventory: I’ve never liked inventory.

In fashion retail, you’re always dealing with the future. What’s next? What are the latest colors, fabrics, styles and shapes? It’s what I crave to know! The discovery and the treasure hunt of something new and unique are what fuel my fire and intrigue for the business. I love the details of fashion!

When the new designer collections are shown, I spend hours pouring through the Internet, researching the shows, viewing the latest styles and figuring out how the runway looks are going to translate to everyday fashion. It’s like a fun puzzle to solve!

After honing my skill set at Nordstrom in management, buying and merchandising, I went on to work for luxury apparel label St. John Knits, off-price retailer TJMaxx/Marshalls and Dillard’s Department Stores. What can I say? I’ve always been open to trying new things and gained an incredible amount of experience at each of these successful nationwide companies.

Throughout my career, my mentors have been generous in sharing their secrets to success and now I want to share my knowledge and expertise with others too. With the
goal of ultimately satisfying the customers’ wants, needs and desires, I have created THE CAMERON NETWORK, an online buying office created exclusively for Boutiques.
The information provided in this membership will help Boutiques realize their full potential and grow their bottom lines.

My custom consulting work consists of providing services for Boutiques to assess the needs of their store and develop a program or strategy specifically for them. I also advise manufacturers and designers with creative direction for their lines to translate runway to everyday for their target consumer.

But back to being open to trying new things… if you have an idea or a question about something, give me a call. I’m always open to seeing what I can do for you and how we can work together!

With style,
Sheryl Cameron
www.sherylcameron.com